BROADCAST NEWS of Dec. 1961
Die ausgewählten Artikel stammen aus der RCA Firmen-Zeitung vom Dezember 1961 - Die Einführung beginnt hier.
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Eine 2. Anzeige am Ende der NEWs
"So Real on RCA TV Tape that Food Advertisers Buy on Sight!"
...SAYS EARL MORELAND, MANAGER, WMCT-TV, MEMPHIS
- Anmerkung : Auf dem Anzeigen-Bild wird im Dez. 1961 immer noch die alte Röhren-MAZ in 6 großen Racks als Doppellaufwerk gezeigt. Das bedeutete, die neue TR 22 war noch nicht produktionsreif.
"The clarity of RCA Tape commercials has been a big factor in selling time to local and regional food advertisers. Through RCA Tape, WMCT has secured increased schedules and new business. Advertisers can produce commercials on tape faster and more economically than on film. And once they see how real their productions look on RCA Tape, they buy it on sight. We are already producing over 50 commercials a month - and we've just started.
"From an engineering standpoint, the RCA recorder was selected because:
1) RCA produces equipment geared to broadcast requirements, using parts familiar to television engineers;
2) The machine is designed for ease of service;
3) Based on many years' dealings, the station felt confident that professional assistance from RCA would be readily available should the need arise."
For information on the finest quality TV Tape Recorder, call your RCA Broadcast Representative, or write to RCA, Broadcast and Television Equipment, Dept. C-129, Building 15-5, Camden, N. J.